Press Release
For Immediate Release
Playgroup NSW Launches Generation Playtime: Fostering Community Connection Through Intergenerational Playgroups
Sydney, Australia
Playgroup NSW, a leading not-for-profit charity organisation dedicated to connecting communities and supporting children and families, is proud to announce the launch of Generation Playtime. This innovative program, funded by the Department of Communities and Justice, aims to create a community-focused Playgroup experience at select Westfield shopping centres across Sydney.
Generation Playtime brings together older Australians, young children, and their families in a series of engaging and playful activities. These intergenerational Playgroup sessions serve as a platform for organic interactions and shared experiences, nurturing community connections and empowering older Australians to actively participate and contribute to their communities.
“We are thrilled to introduce Generation Playtime as a unique initiative to foster community connections and increase social participation among older Australians,” said Nadene Lee, CEO of Playgroup NSW. “The ABC Program Old People’s Home for Four Year Olds, which Playgroup organisations nationally were involved in, proved the value and immense benefit of engaging older Australians in experiences with younger people. Through Generation Playtime, we are now making these experiences more accessible for the broader population, with the aim to strengthening relationships and creating local connections for all participants.”
The program launches at Westfield Miranda on May 9th 2024 and at Westfield Eastgardens on May 10th 2024. This initiative demonstrates a strategic approach to utilising accessible community hubs to enhance the social fabric of neighbourhoods. Generation Playtime is designed to be inclusive, encouraging all generations to come together, share stories, and create lasting memories.
Generation Playtime is not just about play; it’s about building a sense of community and belonging for older Australians. Through these intergenerational interactions, participants can build their capacity for community engagement and establish meaningful connections that transcend age boundaries.
Playgroup NSW invites the media, community members, and stakeholders to join us in celebrating the launch of Generation Playtime. Together, we can create a vibrant and connected community where every generation is valued and included.
About Playgroup NSW
Playgroup NSW is a not-for-profit organisation that helps connect families and children to people and services in the community to positively impact their quality of life.
For over 50 years, Playgroup NSW has delivered and linked families to vital services such as parent support groups and playgroups for those experiencing vulnerability and diversity, and those who value community connections. We offer valuable volunteer opportunities and experiences through our community led programs, and we support our volunteers to create connections through play within their communities.
All Playgroup NSW programs are designed to help families navigate the challenges of parenting and build strong, resilient communities.
Thousands of families connect via Playgroup sessions affiliated with or delivered by Playgroup NSW run every week, building their parental capacity, building their village and helping their children learn.
For more information about Generation Playtime and Playgroup NSW, please visit www.playgroupnsw.org.au
For media enquiries, please contact Tammy Collins at Playgroup NSW.
Tammy Collins
Chief Communications Officer
Playgroup NSW
Phone: 0419 495 676
Email: [email protected]
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This press release is created to promote Playgroup NSW’s initiative, Generation Playtime, aimed at fostering community connections through intergenerational playgroups at Westfield shopping centres in Sydney.
